SmileSet Review: Remote Aligner Care Explained

SmileSet at a Glance

SmileSet operates as a direct-to-consumer dental product and service provider focused on remote orthodontic care. Founded in 2024 and headquartered in Tennessee, they entered the market after acquiring certain technology and operational assets tied to SmileDirectClub following that company’s shutdown. They position themselves as a provider of at-home dental solutions designed for adults seeking flexibility and convenience. Their services are available across much of the United States, with care delivered remotely and supported by licensed dental professionals who review each case before treatment begins. The company’s track record is still developing, but their model reflects a continuation of virtual orthodontic services that gained traction in recent years.

At the core of their offering is a clear aligner treatment designed to address common alignment issues without the need for regular office visits. Customers typically begin with an impression kit or an in-person digital scan, which is then used to build a custom treatment plan based on the position of your teeth and individual smile goals. Alongside aligners, they offer retainers, a night guard, and oral care tools intended to support ongoing oral health throughout the treatment process. Their approach emphasizes professional care delivered remotely, allowing users to move at their own pace while following a structured plan created by dental experts.

The provider highlights accessibility and cost transparency as key priorities. By reducing in-person appointments, they aim to offer an affordable solution compared to traditional orthodontic routes. Financing options and credit card payments are promoted as ways to spread costs over time, which may appeal to customers who want predictable pricing without navigating dental insurance plans. While their services are not positioned as a replacement for complex orthodontic cases, they focus on mild to moderate corrections for adults seeking a straighter smile through invisible aligners.

From a reputation standpoint, the company maintains an active Better Business Bureau profile and is currently BBB accredited with an A rating. Public-facing information notes their ownership and clarifies that only select assets were acquired from SmileDirectClub, not its liabilities. While they do not yet have a long list of industry awards, their visibility, accreditation, and continued association with licensed dental professionals contribute to their standing as a developing player in the at-home dental care space.

SmileSet’s Features & Solutions

SmileSet structures their offerings around flexibility, remote access, and ongoing dental oversight. Below is a breakdown of the main features and solutions you can expect, presented in a clear, easy-to-scan format.

Clear aligner treatment and planning

• Remote aligner treatment model: Their aligner treatment is designed to work without frequent office visits, allowing you to follow a structured treatment process from home while staying connected to licensed dental professionals
• Custom treatment plan development: Each case is reviewed by dental experts who evaluate alignment issues and the position of your teeth before approving a custom treatment plan tailored to your smile goals
• At-home impression kit option: You can get started using an impression kit that captures detailed molds of your unique teeth, which are then used to map out your treatment plan
• In-person digital scans: For those who prefer scanning over impressions, they offer access to in-person scans at participating locations to help ensure accurate smile results

Aligner design and wear experience

• Clear aligners for daily wear: Their clear aligners are designed to be discreet, supporting a straightened smile without drawing attention during work or social settings
• Comfort-focused aligner design: Comfortable aligners are shaped to fit snugly while minimizing irritation, helping support consistent wear throughout your smile journey
• Invisible aligners for lifestyle flexibility: These invisible aligners are removable, which means you can continue enjoying your favorite foods and maintain regular oral hygiene routines

Retainers and ongoing smile care

• Post-treatment retainers: Retainers are offered to help maintain your straightened smile after treatment, supporting long-term oral health
• Night retainers for maintenance: Night retainers are positioned as a nighttime wear solution designed to help preserve alignment results over time
• Night guard availability: A night guard option is available for customers who need additional protection from grinding or clenching that could cause dental damage

Oral care tools and accessories

• Ultrasonic cleaner: An ultrasonic cleaner is offered to help clean aligners and retainers more thoroughly than manual rinsing alone
• UV sanitizer option: UV sanitizer is available as an added tool for maintaining aligner hygiene between wears

Support and service features

• Customer service access: Customer service is available through chat, text, and email, providing guidance every step of the way during your treatment process
• Professional care oversight: Professional care remains part of the experience, with dental professionals overseeing treatment progression and eligibility
• Flexible payment options: Payments can be made using a credit card, with financing options available to support those seeking an affordable solution at their own pace

SmileSet's Costs, Fees, & Pricing Models

SmileSet follows a straightforward, direct-to-consumer pricing structure for aligner treatment. To get started, you either complete an at-home impression kit or visit a participating location for a digital scan. That information is then used to build a treatment plan reviewed by dental professionals, and pricing is only finalized if your case is approved.

Base treatment cost

Based on pricing published on the company’s website, the full clear aligner treatment is listed at $1,495 when paid upfront. This price is presented as a bundled package rather than a per-aligner charge and typically includes:

• A complete set of aligners is needed for treatment
• Remote monitoring and support throughout the treatment process
• Access to digital treatment guidance and follow-ups

This structure allows you to understand the total cost early, without navigating multiple line items during treatment.

Financing and payment options

For customers who prefer not to pay the full amount at once, the provider promotes financing options through third-party payment partners. These plans are marketed as monthly payments that allow you to move forward at your own pace.

Accepted payment methods disclosed include:

• Major credit cards
• Approved financing plans through partnered providers

Dental insurance plans are not billed directly, and reimbursement is not guaranteed. This is clearly stated in their payment disclosures.

Add-ons, upsells, and extras

While the base treatment covers aligners and core support, additional products may increase the total cost. These optional extras include:

• Post-treatment retainers
• A night guard for grinding or clenching protection
• Oral care accessories, such as an ultrasonic cleaner or UV sanitizer

These items are typically sold separately unless included as part of a limited-time promotion.

Fine print and potential extra costs

Through our research, we found no evidence of hidden fees attached to the standard aligner package. That said, customers should review terms carefully, particularly around:

• Replacement aligners due to loss or damage
• Additional refinements outside defined eligibility windows
• Post-treatment retainers ordered after the initial period

Overall, pricing is presented with a focus on transparency, though understanding what is included versus optional remains an important step before purchasing.

SmileSet's Advantages

• Remote care designed around everyday schedules: Their model centers on treatment that happens largely outside a dental office, which can reduce disruptions to work, travel, and family routines. For many people, this structure makes it easier to stay consistent without rearranging their lives around repeated appointments
• Clear pricing structure for core treatment: The provider presents aligner costs as a bundled package rather than a series of separate charges. This approach can help you understand what you are paying for upfront, which may reduce confusion when comparing options
• Professional oversight without constant in-person visits: Treatment plans are reviewed by licensed dental professionals before approval. This setup may appeal to users who want professional input while still avoiding frequent chair time
• Multiple ways to begin treatment: Customers can choose between at-home impressions or in-person digital scans, depending on comfort and availability. That flexibility allows you to start treatment in a way that feels more convenient or reassuring
• Optional oral care and maintenance products: Retainers, night guards, and cleaning tools are offered alongside aligners. Having these options in one place can simplify post-treatment planning for people who are thinking beyond short-term alignment
• Financing options for budget flexibility: Monthly payment plans are promoted through third-party providers. This may make treatment more accessible for those who prefer spreading costs rather than paying the full amount at once

Why You Might Not Choose SmileSet

• Limited suitability for complex orthodontic needs: The service focuses on mild to moderate alignment concerns. Individuals with more advanced bite or jaw issues may find that in-person orthodontic care offers a broader range of solutions
• No direct insurance billing: Dental insurance plans are not billed directly, and reimbursement is not guaranteed. This could be inconvenient for users who rely heavily on insurance coverage to manage out-of-pocket costs
• Add-on products can increase total spending: While the base treatment is bundled, items like replacement retainers or oral care accessories are often priced separately. Over time, these extras may raise the overall cost beyond the initial estimate
• Reliance on remote communication: Support is primarily handled through chat, text, or email rather than face-to-face interaction. Some users may prefer in-person reassurance, especially if questions or concerns arise mid-treatment
• Developing a long-term track record: As a newer provider, there is limited long-term performance data compared to established orthodontic brands. This may prompt cautious customers to seek additional research before committing

Customer Experience

Customer feedback for SmileSet is available across a few major review platforms, giving a general sense of how users feel about the service. On Trustpilot, the company currently has a rating of 4.2 out of 5, based on a large volume of reviews from customers who have used their aligner treatment or related products. They also maintain an active Better Business Bureau profile, where they are accredited and hold an A rating. While BBB ratings are not the same as customer star scores, the profile includes customer reviews and formal complaints that provide additional insight into the customer experience. Overall, the feedback trends toward positive, with a mix of praise and criticism that is common for remote dental providers.

Positive feedback

Positive reviews frequently mention convenience and flexibility as key reasons for choosing this provider. Many customers describe the ability to complete treatment from the comfort of their home as a major benefit, especially when paired with clear aligners that fit into daily routines. Reviewers also point to responsive customer service teams who answer questions, help with order tracking, and explain next steps during different stages of the treatment process. Financing options are another commonly cited positive, with customers noting that spreading payments over time made the aligner treatment feel more manageable.

Some users also report satisfaction with their smile results, particularly when expectations were aligned with mild-to-moderate corrections. These reviewers often describe the experience as straightforward, with clear communication and consistent follow-up throughout their smile journey.

Critical feedback

Negative feedback tends to focus on issues related to fit, timelines, and expectations. Some customers report challenges with aligners feeling uncomfortable or not fitting as expected, which led to delays while waiting for replacements or adjustments. Others express frustration with billing questions, add-on costs for retainers or replacements, or confusion about what was included in the original purchase. There are also reviews from users who felt their alignment outcome did not fully match their expectations, especially in cases involving more complex dental concerns.

A smaller number of complaints reference delays in communication during busy periods, particularly when customers needed clarification mid-treatment. These issues appear more frequently among reviewers who expected faster responses or more direct, real-time support.

How the company responds to feedback

Based on BBB records, the company does respond to customer complaints and reviews posted on that platform. Responses typically acknowledge the concern, clarify policies, and outline next steps such as replacements, refunds within eligibility windows, or further review by dental professionals. This pattern suggests an effort to resolve disputes rather than leave them unaddressed, though outcomes can vary depending on the specific issue and timing.

While not every customer reports a perfect resolution, the presence of public responses indicates that feedback is monitored and addressed rather than ignored.

Customer Support

SmileSet offers several customer support options designed to help you before starting treatment and throughout your smile journey. Their support structure combines automated tools with live assistance, giving you flexibility based on how you prefer to communicate.

Available support channels

• Live chat support: The company provides an on-site chat tool available through their Contact Us page. This page includes access to automated assistance at any time, with the option to connect to live representatives during standard business hours for more detailed help
• Email support: Customers can reach the support team by email for order questions, treatment concerns, or account-related issues. This option is listed on that same support page and is commonly used for requests that require documentation or follow-up
• Text message assistance: Text-based support is available for customers who prefer mobile communication. Instructions for requesting help by text are also provided on this page, offering a quick way to get assistance without logging into an account
• Phone support: A customer service phone line is available for those who prefer speaking directly with a representative. This option is referenced on the company’s public Trustpilot profile, providing an additional contact method for urgent questions or clarifications

Self-help resources and online guidance

• Frequently asked questions: SmileSet maintains a detailed FAQ section that covers common topics such as getting started, payments, shipping timelines, and post-treatment care. This resource is helpful for resolving basic questions without contacting support
• Policies and informational pages: Additional materials, including refund policies and general service terms, are available through the company’s support-related pages. These resources help clarify expectations around orders, eligibility, and ongoing care

Overall, the combination of live assistance, digital communication options, and self-service resources gives you flexibility in how you seek help, whether you prefer quick answers or more personalized support.

Final Thoughts

SmileSet positions itself as a flexible option for adults looking to address mild to moderate dental alignment concerns without committing to frequent in-person visits. Their remote-first model, combined with clear aligners, multiple starting options, and ongoing professional oversight, is designed to fit around different lifestyles and schedules. For people balancing work, family, or travel, this approach can make orthodontic care feel more accessible while still maintaining a structured treatment experience.

Several features stand out for users who value convenience and predictability. The ability to begin with either at-home impressions or digital scans gives customers control over how they start treatment. Bundled pricing for the core aligner package helps set expectations early, while financing options can reduce the pressure of upfront costs. Additional products like retainers and maintenance tools support long-term results, which many users appreciate once active treatment ends. At the same time, customer feedback points to a few limitations, including reliance on remote communication, added costs for optional products, and the fact that more complex cases may require in-person orthodontic care.

Your decision ultimately depends on your dental needs, budget, and comfort with a remote care model. To see how this provider compares with others in the space, you can browse our other teeth aligner reviews for detailed breakdowns of pricing, features, and customer experience. For a clearer side-by-side view, our comparison tool allows you to evaluate multiple providers and narrow down the option that best fits your priorities.