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SmileSet vs Smilelove

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Pros
  • Remote aligner care with dental review
  • At-home impressions or in-person scans
  • Upfront pricing for aligner treatment
  • Financing options available
  • Optional retainers and care products
Pros
  • At home aligner process with no routine office visits
  • Remote dental review before treatment approval
  • Full aligner set delivered at once
  • Lower pricing than traditional orthodontic treatment
  • Simple online ordering and onboarding process
Cons
  • Not suited for complex orthodontic cases
  • No direct insurance billing
  • Extra costs for add-ons
  • No in-person support option available
Cons
  • Limited to mild and moderate alignment cases
  • Refinements may cost extra
  • Ongoing treatment is not monitored in person
  • Customer support responsiveness varies
Summary

SmileSet is a U.S.-based clear aligner provider founded in 2024 and headquartered in Tennessee, offering an at-home alternative to traditional orthodontic care. They focus on remote aligner treatment supported by licensed dental professionals, allowing customers to begin with either an impression kit or an in-person digital scan. Their services are designed for mild to moderate alignment needs and include bundled pricing for core treatment, optional financing plans, and access to additional products such as retainers, a night guard, and oral care tools. Customer feedback across major review platforms is generally positive, with many users highlighting convenience and support responsiveness, while others note fit concerns or added costs for optional extras. SmileSet maintains an accredited Better Business Bureau profile with a strong rating and responds to customer inquiries, giving readers a foundation to explore how their remote care model, pricing, and service experience compare with other clear aligner providers.

Summary

Smilelove is a direct to consumer clear aligner provider founded in the mid-2010s and based in Utah. They focus on remote orthodontic treatment designed for adults with mild to moderate alignment concerns who want a more flexible alternative to braces or frequent dental visits. Their service allows customers to begin treatment at home using an impression kit, followed by a digital treatment preview reviewed by a licensed dental professional before aligners are produced. Once approved, customers receive a full series of custom clear aligners shipped directly to their home. Treatment is managed remotely through photo submissions rather than in person checkups, which helps reduce scheduling demands but places more responsibility on the user. In addition to aligners, they offer related products such as retainers and whitening kits, depending on the plan selected. Pricing is positioned below traditional orthodontic care, with monthly payment options available. Customer feedback across public platforms reflects mixed experiences, with concerns often tied to communication, refinements, and refund policies rather than the concept of aligners themselves. They maintain a Better Business Bureau profile but are not accredited. This overview sets the stage for a deeper look at how their model works and who it may suit best.

Quick Stats
  • Average Treatment Time : 4–8 months
  • Base Starting Price : $1,495 one-time or monthly installments
  • Down Payment : Undisclosed
  • Financing Terms : Up to 24 months
  • Insurance Accepted : No
  • Refinement/Retreatment Fee : Undisclosed
  • Initial Impression Cost : Included
  • Money-Back Guarantee : Available
  • Suitable For : Mild to moderate alignment cases
Quick Stats
  • Average Treatment Time : 6–12 months
  • Base Starting Price : $1,895 (one-time payment or monthly installments)
  • Down Payment : $0 (no required down payment stated; monthly plans available)
  • Financing Terms : 12–24 months (depending on financing provider and plan)
  • Insurance Accepted : No
  • Refinement/Retreatment Fee : $400 (reported by customers through post-treatment refinement offers)
  • Initial Impression Cost : $0 (included when ordering treatment; standalone pricing not clearly disclosed)
  • Money-Back Guarantee : Unavailable
  • Suitable For : Adults with mild to moderate cosmetic alignment issues only
Selling Points
  • Built on acquired remote aligner technology
  • Flexible treatment with limited office visits
  • Focus on mild to moderate alignment needs
Selling Points
  • Entire treatment plan shipped upfront instead of in stages
  • Remote first model designed for self managed users
  • Optional whitening and retainer products within the same ecosystem
Aligner Perks & Selling Points
  • All-Day Aligner
  • At-Night Aligner
  • BBB Accredited
  • Free Whitening Kit
  • In-Person Scan Option
Aligner Perks & Selling Points
  • All-Day Aligner
  • At-Night Aligner
  • BBB Accredited
  • Free Whitening Kit
  • In-Person Scan Option
Customer Support
  • Email
  • Live Chat
  • Phone
  • Social Media
  • Ticket
Customer Support
  • Email
  • Live Chat
  • Phone
  • Social Media
  • Ticket
Payment Options
  • Credit Card
  • HSA/FSA
  • Insurance
Payment Options
  • Credit Card
  • HSA/FSA
  • Insurance

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