Ruby2 POS Review: For Small and Medium Businesses

Ruby2 POS is a part of the solutions presented by VeriFone for multiple retail industries. It is a purpose-built point of sale with solutions that are best suited for small to medium businesses. The company offers both managed and cloud solutions for owners who prefer to get full access from anywhere and at any time.

In this review, we'll walk you through Ruby2 POS's top features, solutions and discuss its pros and cons to help you weigh your options.

Who Is Ruby2 POS Best for?

If you run a small to medium business in enterprise retail, hospitality retail, or petroleum retail, you'll find a solution that fulfills your business needs. However, Ruby2 can be a good fit for businesses that fall under other industries; you'll just need to reach out and discuss your options.
 

Ruby2 POS Top Features

From a customer's point of view, nothing matters more than a fast and efficient service with flexible payment and purchase options. Ruby2 POS is the solution that will support in-store, on-the-go, and online purchases with different POS terminal models to choose from. Here is the complete features list in detail:
 

Secure payments and flexible mobility

Ruby2 POS allows the Pay-at-the-Table option for faster table turns by allowing customers to pay from anywhere and as soon as the check is available. Using Ruby2 also increases revenue by offering curbside pick-up, delivery, and catering.

Driving more customers is the goal of every business; Ruby2 POS uses advanced payment methods, such as Alipay, Venmo, Klarna, WeChat, PayPal, location-based merchant discovery, digital coupons, ads, and more. Customers shouldn't even worry if they have the cash or not. They have multiple payment options, including digital wallets, crypto wallets, & mobile phone apps. Customers can also split payments in a fast, convenient, and easy way.
 

Graphical user interface

An easy interface is essential for both customers and employees; Ruby2 POS is easy to use with a user-friendly and straightforward graphical design, customizable control panel, and easily tailored menus on the screen.
 

Reporting and analytics

Ruby2 POS offers detailed analytics for businesses of all sizes, whether individuals or large corporations. Ruby2 POS system gives the ability to monitor and analyze transactions. It also helps process fast and secure payments, making it a good option for owners who prioritize security.

Transactions can be reported based on many factors, including geography, currency, or date. Managers of different levels and departments can get snapshots with summarized transactions data. 
 

Integration support

One of the best new functions of this system compared to its predecessor is that it has the capability to integrate with other Verifone systems and solutions. You must connect to the Commander Site Controller to do so.

Some of the other pieces of Verifone technology that you might want to integrate with your business include site management software, customer management solutions, of media solutions. Plus, having the ability to integrate all of these technologies allows for more efficient system use across various locations.

Verifone is well-known for its fuel reporting technology which can be integrated as well. The beauty of being able to control the functions of multiple stores from a single, centralized is something we didn’t have prior to the Ruby 2 POS system.
 

Cloud services

Offering cloud services means a seamless buying experience across all sales channels and all devices. In addition, it provides customers with smooth and easy payment options and integrates payments into an existing CMS platfrom.

Also, cloud services enable centralized management by connecting all your payment devices from anywhere around the globe. If they need any updates or maintenance, all can be reported by providing detailed feedback about how well the devices are performing.

Ruby2 POS Hardware Options

Here are some of the top hardware components that come with the Ruby 2 POS System:

• Countertops: Ruby2 POS offers both user-friendly and merchant. They also support multimedia to drive customer engagement and build loyalty. There are three countertops presented by Ruby2 POS: T650c, V400c, and V200c.
   
• PIN Pads: For a secure and fast checkout, Ruby2 POS offers two PIN pad options: P400 and P200.
   
• Multilane: Ruby2 POS has multiple space-saving devices with multimedia displays and advanced commerce capabilities. Options include M440, Verifone M424, MX925, MX915, and M400.
   
• mPOS (Mobile Point of Sale): Verifone Ruby2 POS offers a suite of mobile payment solutions for more convenient and fast payment options away from the register. Options include Carbon Mobile 5, e280s, e280, e285, and e355.
   

Besides the following hardware components that you are packed with Ruby2 POS system:

• Two cash drawers complete with RJ-45 connectors
• Three-track MSR for loyalty and ID card verification
• Digital Visual Interface connector for doubling screens
• 15” infrared touchscreen with anti-glare glass and high sensitivity
   

Customer Support

Ruby2 POS assists its customers via live chat, email, and knowledge base. However, live chat support isn't available 24/7, and the knowledge base requires signing up to the website.

You can also submit a ticket with your full name, email, job title, phone number, state/country, industry, and some more details about your needs, then click the "Submit" button to send your ticket.
 

Final Verdict

Ruby2 POS is a good option for small to medium businesses offering multiple hardware and software options to take your business to the next level. Prices might vary based on each case. That's why we recommend discussing the needs and requirements of your business upfront and discussing the estimated cost.