Shopify Website Builder vs SITE123

Founded in 2006 in Ottawa, Canada, by Tobias Lütke, Daniel Weinand, and Scott Lake, Shopify has grown into a global powerhouse in eCommerce, supporting millions of businesses across more than 175 countries. Known for their versatile features, Shopify offers a user-friendly drag-and-drop editor, mobile-ready themes, advanced search and filtering options, and AI-driven tools like Shopify Magic that enhance SEO, automate customer service, and analyze customer behavior. The platform provides a range of pricing plans tailored to different business needs: the Basic plan starts at $32 per month ($24 if billed annually), the Shopify plan at $92 per month ($69 annually), and the Advanced plan at $399 per month ($299 annually). For large enterprises, Shopify Plus starts at $2,300 per month, with each plan offering increasingly advanced features such as custom reports, enhanced support, and additional staff accounts. While customer opinions vary, many appreciate their ease of use, customization options, and powerful integrations. However, some raise concerns about their pricing and customer support. Shopify continues to be a popular choice for businesses aiming to build and scale their online presence.

Established in 2015 in Beersheba, Israel, SITE123 is a user-friendly website builder tailored for small to medium-sized businesses, enabling the creation of professional websites without the need for design or coding skills. The platform offers a user-friendly interface with ready-made layouts, making it easy to create fully responsive and search-engine-optimized websites. Key features include multilingual support, mobile-friendly design, eCommerce capabilities, and a comprehensive app market with integrations for SEO tools, social media widgets, and payment gateways. The platform’s pricing and plans are flexible, catering to a wide range of needs—from a free plan for basic websites to more advanced plans that offer enhanced storage, multiple email accounts, and eCommerce tools. Overall, SITE123 offers a balance of ease of use, features, and support, making them a reliable website builder for various business needs.