Lucid Hearing vs Luxato

Lucid Hearing is a Texas-based company founded in 2009 that offers affordable over-the-counter hearing aids designed to meet the needs of individuals with mild to moderate hearing loss. Their products are available both online and at hundreds of Sam’s Club locations across the United States, providing convenient access to in-person hearing tests, fittings, and follow-up care. Lucid’s devices include a range of styles, from nearly invisible in-canal options to full-featured behind-the-ear models, many of which offer Bluetooth streaming, rechargeable batteries, and app-based customization through the Lucid Hearing app. The company emphasizes accessibility and ease of use, with transparent pricing starting at under $200 per pair and flexible financing options available. Customers also benefit from free lifetime support, including annual hearing checks and remote or in-person adjustments with licensed hearing specialists. While many users praise the value, convenience, and personalized care, some reviews cite issues with app stability, connectivity, and occasional delays in customer service. Lucid Hearing is not currently accredited by the Better Business Bureau but has responded to most submitted complaints. Their combination of flexible technology, retail convenience, and ongoing care makes them a notable option for users exploring hearing aid solutions outside of traditional clinical settings.

Luxato was a hearing aid brand founded in 2004, with research and development hubs in Chicago and China, and manufacturing operations based in Malaysia. They developed their own digital signal processing technology and held more than 50 patents related to hearing enhancement. Their product line included a small selection of rechargeable, over-the-counter hearing aids for adults with mild to moderate hearing loss. Luxato’s devices were available in behind-the-ear and receiver-in-canal styles and offered features such as preset listening modes, manual volume controls, and app compatibility on select models. All hearing aids were sold online without a prescription and bundled with portable charging cases and accessories for at-home setup. Pricing ranged from approximately $318 to $799 per pair, and customers could opt for financing during checkout. A 60-day return policy and one-year limited warranty were included with most purchases. However, their website and digital storefront are no longer accessible, and their operations appear to have ended without formal notice. While the exact cause is unclear, this review was prepared before their shutdown and is intended to serve as a detailed reference for readers researching hearing aid options with similar features or pricing models.