Connect Hearing vs Lucid Hearing

Connect Hearing was founded in 2011 and is based in Aurora, Illinois. They operate under the Sonova Group, a global leader in hearing healthcare. With clinics across the U.S., they focus on providing prescription hearing aids from Phonak and Unitron, along with hands-on support and personalized fittings from licensed specialists. Their hearing aids include features like Bluetooth streaming, app control, rechargeability, waterproof options, and tinnitus support. Select models also offer health tracking through the myPhonak app. Customers can try out devices during a risk-free trial period and get remote or in-person adjustments depending on their location. Connect Hearing works with most insurance plans and offers financing through CareCredit. Customer reviews are mixed. Many praise the sound quality, streaming features, and comfort, while others raise concerns about upselling and price transparency. Still, the availability of professional care, device variety, and strong tech features make Connect Hearing a notable option for those seeking long-term hearing solutions.

Lucid Hearing is a Texas-based company founded in 2009 that offers affordable over-the-counter hearing aids designed to meet the needs of individuals with mild to moderate hearing loss. Their products are available both online and at hundreds of Sam’s Club locations across the United States, providing convenient access to in-person hearing tests, fittings, and follow-up care. Lucid’s devices include a range of styles, from nearly invisible in-canal options to full-featured behind-the-ear models, many of which offer Bluetooth streaming, rechargeable batteries, and app-based customization through the Lucid Hearing app. The company emphasizes accessibility and ease of use, with transparent pricing starting at under $200 per pair and flexible financing options available. Customers also benefit from free lifetime support, including annual hearing checks and remote or in-person adjustments with licensed hearing specialists. While many users praise the value, convenience, and personalized care, some reviews cite issues with app stability, connectivity, and occasional delays in customer service. Lucid Hearing is not currently accredited by the Better Business Bureau but has responded to most submitted complaints. Their combination of flexible technology, retail convenience, and ongoing care makes them a notable option for users exploring hearing aid solutions outside of traditional clinical settings.