NewSmile vs Smilelove

Newsmile vs. Smilelove

Newsmile and Smilelove both operate in the direct-to-consumer clear aligner space, so people often compare them when seeking a lower-cost alternative to in-office orthodontics. This comparison is for adults with mild to moderate cosmetic alignment goals who are comfortable starting from home and checking in remotely. If you are deciding between them, focus on how each one starts care, how support works after you begin, and what their policies really allow if something changes midstream.

Treatment options and availability

Newsmile starts with an at-home impression kit you mail back, then you review a 3D treatment preview before aligners ship. They market both daytime aligners and a nighttime option, and they ship across the U.S. Their own pricing page also frames typical treatment time for mild to moderate cases as about 4 to 6 months, which fits their “fast track” positioning.

Smilelove also begins remotely and emphasizes staying home with a kit shipped to you, plus doctor-reviewed treatment plans. Their public pricing callout is built around a bundle model that includes the impression kit and then aligner treatment, with retainers and whitening shown as included. From what they publish, the front door is still mostly at-home impressions, not a clinic-based scan workflow.

Treatment process and support

Newsmile describes their workflow as dentist-directed with remote monitoring and “expert check-ins,” which signals a structured, asynchronous follow-up model once you are in trays. If you like a defined cadence, that can feel straightforward. The tradeoff is that their refund terms tighten once you approve the treatment preview, so the support experience matters because switching courses later may be limited.

Smilelove leans hard into hands-on onboarding help. They specifically promote video call guidance for key steps like taking impressions, plus text or chat support for quick questions, paired with doctor-reviewed plans. That setup can reduce the chance you botch impressions and lose time. Their terms also describe a path where, if they cannot produce a modified treatment preview you are happy with, they will refund what you have paid toward aligners up to that point, which is a meaningful difference in how the pre-production phase can be handled.

Pricing and value

Newsmile’s published pricing highlights a low monthly entry point of $60 per month and a one-time “Fast Track” price of $1,095, and they say both can be paid with HSA or FSA. They also position the package as all-inclusive, listing the impression kit, 3D preview, aligners, remote monitoring, and whitening. Value looks best if your case stays simple and you are comfortable with remote-only oversight.

Smilelove’s public bundle price callout is $2,195 for aligner treatment, with the impression kit presented as included and retainers and whitening shown as included. That is a higher headline price than Newsmile’s one-time offer, so the value argument rests more on the guided onboarding and how much you expect to use support. If you tend to want real-time help during setup, their video call and chat angle may justify the difference.

Conclusion

Newsmile fits you best if your priority is the lowest advertised price, a short projected timeline for mild to moderate cases, and the option to choose daytime wear or a nighttime approach. Smilelove fits you best if you want more guided help at the start, plus clearer language around working through treatment preview changes before moving into production. If you are on the fence, ask yourself one question first: Do you need higher touch support during setup, or do you mainly need the lowest cost path to a small cosmetic change?