Avira vs BullGuard

Founded in 1986 in Tettnang, Germany, Avira is a leading cybersecurity company known for its advanced antivirus and security solutions. They offer a range of products for individual users and businesses, providing comprehensive protection for various devices and operating systems. Avira's cloud-based antivirus technology, user privacy commitment, and a suite of security features make it a reliable choice. They offer advanced system optimization tools for Windows and focus on real-time malware protection for Mac. Mobile versions provide basic antivirus scanning and VPN services. They enable users to make payments using major credit cards and PayPal. Their paid plans can be tried for free for 30 days and come with a 60-day money-back guarantee for annual plans, or 14 days for monthly subscriptions. Avira has a strong reputation for high detection rates and minimal system impact, recognized by independent testing organizations. While not accredited by the BBB, the company has earned numerous awards, including Best Protection and Advanced+ ratings, and mostly positive customer reviews.

Founded in 2002 and headquartered in the United Kingdom, BullGuard developed a reputation as a reliable antivirus provider with a focus on home users, families, and gamers. Their services stood out for blending strong, multi-layered threat detection with performance optimization features—most notably their Game Booster, which allowed users to enjoy lag-free gaming while staying protected. BullGuard’s security suite included essential tools like real-time protection, a configurable firewall, encrypted cloud backup, and a secure browser for financial transactions. Their interface was praised for being user-friendly, especially for non-technical users, and they performed consistently well in independent lab tests from AV-Test and AV-Comparatives. While macOS and mobile support was limited compared to Windows, BullGuard maintained a loyal customer base thanks to their practical features and straightforward approach to cybersecurity. In addition to strong malware defenses, they offered useful extras such as a vulnerability scanner, customizable parental controls, and system optimization tools, making them a well-rounded option. In 2021, they were acquired by NortonLifeLock, and by mid-2022, all BullGuard products and services were fully migrated to Norton’s ecosystem, ending standalone BullGuard offerings.