Zoosk
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- Active in over 80 countries with 40+ million users
- Includes swipe-style and traditional search tools
- Smart notifications to prompt message engagement
- Supports LGBTQ+ and older adult users
- Offers multimedia profiles with photo/video uploads
- Allows profile viewing in incognito mode
- Coins can be used for boosts and gifts without a full subscription
- Free users cannot send or respond to messages
- Some users report fake or inactive profiles
- Glitches and bugs, especially on Android devices
- Customer support lacks live chat or direct phone access
- Auto-renewal and refund policies cause confusion
Since its launch in 2007, Zoosk has carved a niche in online dating with its Behavioral Matchmaking™ system—an algorithm that learns from user interactions to refine matches over time. With 40+ million members across 80+ countries, it offers a blend of swipe-style discovery (Carousel) and advanced filters, appealing to both casual daters and those seeking serious connections. Standout features like Zoosk Live (free livestreaming) and robust photo verification tools enhance engagement and safety. However, Zoosk’s freemium model draws criticism. Free users face restrictive messaging limits, while premium features, like seeing who liked you, often require additional Zoosk Coins, creating a layered paywall. User reviews highlight inconsistent match quality, technical glitches (especially on Android), and frustrations with auto-renewing subscriptions. While its global reach and adaptive tech are strengths, Zoosk struggles with transparency and competes with sleeker rivals like Bumble or Hinge. For daters willing to invest in a subscription, Zoosk’s data-driven approach can yield results, but it’s best suited for urban users or those open to international matches. Read our full review to see if its perks outweigh the pitfalls.
- User Base Size : 40+ million members
- Global Reach : 80+ countries / 25 languages
- Match Guarantee : Unavailable
- Free Tier : Available – Includes profile creation, browsing, Carousel swiping, sending "Hearts/Winks," and Zoosk Live
- Pricing : Starts at $12.49/month (with 6- or 12-month plans)
- Target Age Range : 18+ (with "Zoosk Seniors" for older users)
- BBB Rating : N/R (Parent company Spark Networks has an A- rating)
- Customer Experience : Fair
- Behavioral Matchmaking™ learns from your activity to refine matches
- SmartPicks™ delivers daily curated match suggestions
- Zoosk Insignia verifies US military members to reduce scams
- Zoosk Live offers in-app livestreaming for virtual socializing
- Photo Verification via selfie video deters impersonation and fake accounts
- Advanced search filters (e.g., religion, education, lifestyle)
- AI-driven suggestions
- Location-based matching
- Personality quiz or compatibility test
- Swipe-based discovery
- Travel/relocation mode
- Video or audio profiles
- Icebreaker prompts or questions
- In-app video calls
- In-app voice calls
- Read receipts
- See who liked your profile
- Smart notifications (e.g., new message alerts, conversation nudges)
- Unlimited messaging (free or paid)
- Virtual gifts
- Auto-renewal toggle available
- Free tier is ad-supported
- Pay-per-use credits or coins
- Premium-only read receipts
- Profile boosts / Super Likes
- Promotional discounts available
- Refunds for technical issues
- Subscription-based tiers
- Account deletion or pause feature
- Apple/Google single sign-on
- Multi-language support
- Social media profile linking (e.g., Instagram, Spotify)
- Android mobile app
- Desktop browser / web version
- iOS mobile app
- Block/report user functions
- Government ID verification
- Incognito/private browsing mode
- LGBTQ+ inclusive safety features
- Military verification badge
- Photo verification
- Senior-specific interface (50+)
- Third-party background checks
- Apple Pay
- Bank Transfers
- Cryptocurrency
- Google Pay
- Major Credit Cards
- PayPal
- Renewal Reminders