Apptivo CRM vs Salesforce

Founded in 2009 and headquartered in Fremont, California, Apptivo is a leading provider of cloud-based CRM and marketing management solutions tailored to businesses of all sizes, with a particular focus on small and mid-sized enterprises. They offer an integrated suite of tools that includes CRM, project management, invoicing, field service, and marketing automation, all designed to work seamlessly together. One of their standout features is the high level of customization, allowing businesses to tailor the platform to their specific needs and workflows. The software supports robust compliance with industry standards such as GDPR, ensuring data security and regulatory adherence. They also provide a versatile project management module that includes task tracking, time management, and collaboration tools, making it a comprehensive solution for managing various business functions. Explore more about how Apptivo might the solution for your business operational needs in this review.

Salesforce is a San Francisco-based company that specializes in cloud-based customer relationship management (CRM) solutions and their many associated products. They aim to empower businesses of all sizes and industries to connect with their customers in a more meaningful and efficient way. Salesforce specializes in CRM business software and offers solutions for sales, service, marketing, commerce, and more. They serve businesses of all sizes, with a focus on larger enterprises and complex organizations. Their CRM solutions aim to unify customer data, automate workflows, and provide actionable insights. The Salesforce platform provides reporting and analytics tools, and they offer a 30-day free trial. Salesforce emphasizes data security and corporate social responsibility, and they are recognized as a leader in the CRM industry. Customer reviews are predominantly positive, although there are criticisms around pricing and feature complexity.