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  • Free tour (demo) available
  • ELD & other proprietary hardware integrations
  • Real-time tracking with a high refresh rate
  • Helps improve fleet fuel efficiency
  • Lack of plan and cost transparency
  • Reports of customer service communication issues
  • Competitors may provide other additional features

Motive is a software company that offers fleet management software solutions. They are based in San Francisco, CA, and were founded in 2013 as KeepTruckin. Their products include an Hour of Service monitoring system, GPS tracking, and smart dashcams. Trusted by over 120,000 companies with over 400,000 fleet vehicles, Motive serves businesses of all sizes in different industries like construction, manufacturing, field service, and food & beverage. They offer fleet tracking software, telematics, integrated solutions, and hardware products like dashcams and GPS trackers. Their solutions help businesses and fleet managers track vehicles and assets in real time and view historical data. Motive's systems run on Amazon Web Services, a secure and scalable cloud platform. They comply with SOC 2 requirements and support SSO, MFA, and user authorization. Motive is a well-regarded company in their industry, having won many awards and accolades. They are recognized for their exceptional fleet management leadership and have been featured on top lists. Their A+ rating from BBB and inclusion in the Forbes Cloud 100 from 2018 to 2023 are additional feathers in their cap. While they receive mostly satisfactory customer reviews, some are critical of their service and feature consistency.

Quick Stats
  • Mobile Application : Available
  • Real-Time Tracking : Available
  • Starting Price : $20 per vehicle per month
  • Vehicle Maintenance Alerts : Available
  • BBB Score : A+
  • Trustpilot Score : 3.1 out of 5
Selling Points
  • Simplified spend management solution
  • 24/7 technical support
  • Trusted by over 120,000 fleets with over 400,000 vehicles
  • Customizable Alerts
  • Driver Behavior & Safety Monitoring
  • ELD Integration
  • Fuel Efficiency Reports
  • Fuel Tracking
  • Geofencing
  • Ongoing Technical Support
  • Open API (for integrations)
  • Performance Reports & Analytics
  • Real-Time Location Tracking
  • Route Optimization & Scheduling
  • Vehicle Maintenance Management
Compliance Adherence
  • Compliance, Safety, Accountability (CSA)
  • Electronic Logging Device (ELD)
  • Hours of Service (HOS)
  • International Fuel Tax Agreement (IFTA
Customer Support
  • Blog
  • Email
  • FAQs
  • Help Guides
  • Live Chat
  • Phone
  • Ticket
Can drivers disconnect the Motive dashcams in their vehicles?
How far back can GPS location histories be viewed with Motive?
What is Driver Workflow from Motive?
Does Motive support team driving?
Can Motive's fleet inspections be customized for different vehicles and assets?
What does Motive do as a company?